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Target Introduces Gender-Neutral Toy Aisles and Children’s Sections

FINALLY.

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Early this year, some Target shoppers shared their frustrations at the toy aisles when they encountered ridiculous signs like these:

Clothing, they said, will maintain gender-based language to represent sizing differences. A Target spokesman also stated that their online store will maintain the gender references since it’s a popular search term. On the new arrangement, Target said:

We never want guests or their families to feel frustrated or limited by the way things are presented.

Target making an active efforts to make their store more inclusive instead of making excuses, or just taking the sign down and calling it a day, are really admirable and I hope other stores will take note.

(via Star Tribune)

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