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Medical imaging firm EIZO wanted to come up with a catchy giveaway that highlighted their expertise in “high-precision displays for the examination and diagnosis of radiographs.” The result, dreamt up by German ad firm BUTTER: A pin-up calendar in which women, truly, truly bare all. As the promotion concept puts it, “Very popular among craftsmen but quite new for medics: Pin-up calendars. At last, one which shows absolutely every detail.”
The photo for January is above. Check out the full calendar after the jump:
February
March
April
May
June
July
August
September
October
November
December
Update: You can apparently buy one on eBay.
(Advertolog via Ufunk via Reddit)
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Published: Jun 16, 2010 10:05 am