Activision Mercy Kills Guitar Hero

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The developer that milks franchies more than Fat Tony milks rats, Activision, has decided the time has come to pull the plug on the Guitar Hero franchise. Considering the decline in rhythm game sales over the past couple years, this would come as no surprise, if one were to disregard the fact that Activision is notorious for milking franchises, at least.

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Declared in Activision’s recent financial statement:

“Due to continued declines in the music genre, the company will disband Activision Publishing’s Guitar Hero business unit and discontinue development on its Guitar Hero game for 2011.”

Yes, the above quote does seem to state that Activision did have plans for yet another entry in the Guitar Hero franchise slated for this year. Who would’ve thought?

So, for now, Guitar Hero will go gentle into that digital night. We’ll always remember it for when it mattered, and though it was unavoidable, where it went wrong. Goodbye, Guitar Hero. May you score multipliers in Gaming Heaven.

(via Joystiq)


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