Marvel at Stephen Colbert’s Parody Lifestyle Brand, Covetton House

Jessica Lachenal

Published: Sep 18, 2015 10:33 am

This article is over 9 years old and may contain outdated information

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If it weren’t for some of the more outrageous punchlines in this Late Show with Stephen Colbert segment, this whole thing about Colbert’s “lifestyle brand” might actually seem incredibly true. Celebrities are all getting into the lifestyle brand game, trying to “curate” lifestyles for us plebes who don’t get to live like, well… celebrities. They were ripe for parody, and we’re all so glad Colbert was ready and waiting to pick this one up.

Want, people.

(via Pajiba)

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Author

Jessica Lachenal

Jessica Lachenal is a writer who doesn’t talk about herself a lot, so she isn’t quite sure how biographical info panels should work. But here we go anyway. She's the Weekend Editor for The Mary Sue, a Contributing Writer for The Bold Italic (thebolditalic.com), and a Staff Writer for Spinning Platters (spinningplatters.com). She's also been featured in Model View Culture and Frontiers LA magazine, and on Autostraddle. She hopes this has been as awkward for you as it has been for her.